report
Digitizing Consumers in India Report 2023
Future of Indian ConsumerTech: Challenges and Opportunities
Get the definitive report featuring actionable frameworks for 0-10 and 10-100 scaling, consumer trend analysis across emerging categories, and insights from 25+ founder interviews—essential for entrepreneurs building, investors funding, and legacy companies adapting to India's $250Bn+ digital consumer ecosystem.
About the report
The Indian economy continues to show sustained growth, with increasing affluence and discretionary spending. The pandemic accelerated digital penetration by 12-24 months across sectors, boosting the adoption of e-commerce and reaching a total of 350-400Mn online shoppers by 2025. In this environment, the Indian ConsumerTech space has seen large value creation with USD 250Bn+ in valuation and 40+ unicorns as of December 2022.
This report provides an in-depth analysis of the ConsumerTech ecosystem based on extensive research and discussions with 25+ startup founders and CXOs, offering a comprehensive framework for navigating this evolving landscape from the 0-10 phase to the 10-100 scale.
Get access to this report to understand:
- Key consumer trends shaping India's digital ecosystem including omni-channel retail, Q-commerce, and conversational commerce
- Critical success factors for scaling startups from 0 to 10, including identifying unmet needs and optimizing unit economics
- Strategies for driving sustainable growth in the 10-100 phase through customer lifetime value optimization and capability building
- Emerging opportunities in beauty, personal care, food & beverages, FMCG, and furniture sectors
Insights from Z47:
Zero to Infinity
Thoughtful perspectives on company building: from founder journeys to sector deep dives.
